Clockwise from upper left: Jimmy Page, John Bonham, Robert Plant, John Paul Jones.
Atlantic Records logo from its inception in 1947 to 1966 (it was still used on 7" single releases), used again from 1979 to 1981 and 2004 to 2015.
The band's logotype, used since 1973
Atlantic logo used from 1966 to 2005. It was revived in 2015.
A 1937 photograph of the burning LZ 129 Hindenburg taken by news photographer Sam Shere, used on the cover of the band's debut album and extensively on later merchandise
"Weird Al" Yankovic edits Atlantic Records' Wikipedia page to read "YOU SUCK!" in the music video for the song "White & Nerdy"
Bron-Yr-Aur, near Machynlleth, the Welsh cottage to which Page and Plant retired in 1970 to write many of the tracks that appeared on the band's third and fourth albums
Plant and Page perform acoustically in Hamburg in March 1973, just before the release of the band's fifth album, Houses of the Holy
Led Zeppelin perform at Chicago Stadium in January 1975, a few weeks before the release of Physical Graffiti
Plant and Page performing in Chicago Stadium in Chicago on 10 April 1977, during Led Zeppelin's last North American tour.
The Pontiac Silverdome, Michigan, where the band set a record for the largest solo indoor attraction in 1977 with an attendance of 76,229
After the death of Bonham (pictured in July 1973) on 25 September 1980, the remaining members of Led Zeppelin decided to disband the group.
Page performs at the Cow Palace in Daly City, California in 1983.
Page, Plant, and Jones performing at Live Aid in Philadelphia
Jason Bonham, who filled his late father's position for reunions in 1988, 1995 and 2007
Led Zeppelin performing at the Ahmet Ertegun Tribute Concert in London in December 2007
Led Zeppelin answering questions at the film premiere of Celebration Day at the Hammersmith Apollo in London, October 2012
John Bonham's aggressive drumming style was critical to the hard rock sound associated with the band
Page with the double-neck Gibson EDS-1275 used for playing "Stairway to Heaven" among other songs live
Plant's vocal style has been highly influential in rock music, while his mane of long blond hair and powerful, bare-chested appearance, helped to create the "rock god" archetype. A 2011 Rolling Stone readers' pick named him the Best Lead Singer of All Time.
Jones performing with the band in Mannheim, West Germany in 1980 on their last tour
Led Zeppelin were honoured by US President Barack Obama at the 2012 Kennedy Center Honors.

In 1967, Atlantic became a wholly owned subsidiary of Warner Bros.-Seven Arts, now the Warner Music Group, and expanded into rock and pop music with releases by Crosby, Stills, Nash & Young, Led Zeppelin, and Yes.

- Atlantic Records

Originally named the New Yardbirds, Led Zeppelin signed a deal with Atlantic Records that gave them considerable artistic freedom.

- Led Zeppelin

8 related topics

Alpha

Swan Song Records

Swan Song Records was a record label launched by the English rock band Led Zeppelin on 10 May 1974.

The decision to launch the label came after Led Zeppelin's five-year contract with Atlantic Records expired at the end of 1973, although Atlantic ultimately distributed the label's product.

Peter Grant (music manager)

Horselunges Manor, Grant's Home in East Sussex

Peter Grant (5 April 1935 – 21 November 1995) was an English music manager, best known as the manager of Led Zeppelin from their creation in 1968 to their breakup in 1980.

He negotiated the group's sizeable five-year record contract with Atlantic Records, and his business philosophy would eventually pay off for the label.

The original Bad Company lineup in 1976 with (L to R) Boz Burrell, Paul Rodgers, Simon Kirke, Mick Ralphs

Bad Company

English rock supergroup which was formed in Albury, Surrey in 1973 by singer Paul Rodgers, guitarist Mick Ralphs, drummer Simon Kirke and later adding bassist Boz Burrell.

English rock supergroup which was formed in Albury, Surrey in 1973 by singer Paul Rodgers, guitarist Mick Ralphs, drummer Simon Kirke and later adding bassist Boz Burrell.

The original Bad Company lineup in 1976 with (L to R) Boz Burrell, Paul Rodgers, Simon Kirke, Mick Ralphs

Peter Grant, who managed the rock band Led Zeppelin, also managed Bad Company until 1982.

The band signed to Swan Song Records/Atlantic Records in North America, and with Island Records in other countries.

Springfield in 1966

Dusty Springfield

English singer whose career spanned over five decades.

English singer whose career spanned over five decades.

Springfield in 1966
Plaque, 38–40 Aubrey Walk, London
Springfield at the Stedelijk Museum in Amsterdam, 1968

Hoping to reinvigorate her career and boost her credibility, she signed with Atlantic Records, the label of her idol Aretha Franklin.

In November 1968, during the Memphis sessions, Springfield suggested to Wexler (one of the heads of Atlantic Records) that he should sign the newly formed UK band Led Zeppelin.

US cover

Dusty in Memphis

Fifth studio album by English singer Dusty Springfield.

Fifth studio album by English singer Dusty Springfield.

US cover

Initial sessions were recorded at American Sound Studio in Memphis, while Springfield's final vocals and the album's orchestral parts were recorded at Atlantic Records' New York City studios.

During the Memphis sessions in November 1968, Springfield suggested to the heads of Atlantic Records that they should sign the newly formed Led Zeppelin group.

Yes in concert 1977 from left to right: Steve Howe, Alan White, Jon Anderson, Chris Squire, Rick Wakeman

Yes (band)

English progressive rock band formed in London in 1968 by lead singer and frontman Jon Anderson, bassist Chris Squire, guitarist Peter Banks, keyboardist Tony Kaye and drummer Bill Bruford.

English progressive rock band formed in London in 1968 by lead singer and frontman Jon Anderson, bassist Chris Squire, guitarist Peter Banks, keyboardist Tony Kaye and drummer Bill Bruford.

Yes in concert 1977 from left to right: Steve Howe, Alan White, Jon Anderson, Chris Squire, Rick Wakeman
The band's logotype used since 1972 designed by artist Roger Dean
Jon Anderson in 1974
Trevor Rabin joined the band when it reformed in 1983 and stayed until 1994 when he decided to become a film composer. He would later be a member of Yes Featuring Anderson Rabin Wakeman.
Yes live performance June 1998 From left to right : Igor Khoroshev, Steve Howe, Jon Anderson, Alan White (partly obscured), Chris Squire and Billy Sherwood
In February 2012, David was replaced by singer Jon Davison (pictured)
Yes performing at the Westbury Theatre in New York on 18 July 2018

They subsequently signed a deal with Atlantic Records, and, that August, released their debut album Yes.

Melody Maker columnist Tony Wilson chose Yes and Led Zeppelin as the two bands "most likely to succeed".

Led Zeppelin (album)

The image of the Hindenburg airship seconds after catching fire on 6 May 1937 was used as the Led Zeppelin album cover.

Led Zeppelin is the debut studio album by English rock band Led Zeppelin.

It was released on 12 January 1969 in the United States and on 31 March in the United Kingdom by Atlantic Records.

Atlantic Records 40th Anniversary

On May 14, 1988, the Atlantic Records label held its 40th Anniversary Celebration by staging a non-stop concert lasting almost 13 hours starting at noon and ending just shortly before 1am the following morning at Madison Square Garden, New York.

These included The Rascals, Iron Butterfly, and the former members of Led Zeppelin.