Elevator pitch

pitchelevator speechelevator speeches
An 'elevator pitch', 'elevator speech', or 'elevator statement' is a short description of an idea, product or company that explains the concept in a way such that any listener can understand it in a short period of time (20 to 30 seconds).wikipedia
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Business plan

Business Plansbusinessbusiness goal
Business plan
An "elevator pitch" is a short summary of the plan's executive summary.


high conceptconcept-drivenproof-of-concept
High concept
Elevator pitch

General Electric

GEGeneral Electric CompanyGeneral Electric Co.
The concept of an elevator pitch, as created by Crosby, did not receive much popularity until two statisticians, Gerry Hahn from General Electric and Tom Boardman, a professor at the University or Colorado, started to push the concept onto other statisticians.

Mission statement

missionstated missionstatement of purpose
Mission statement

Vision statement

visioncalling statementVision of what is possible
Vision statement

Television pilot

pilotpilot episodebackdoor pilot
Each summer, the major American broadcast television networks – including ABC, CBS, The CW, Fox, and NBC – receive about 500 brief elevator pitches each for new shows from writers and producers.

Chris Westfall

Chris Westfall is an American motivational speaker, entrepreneur and author based in Houston, TX, best known as the national elevator pitch champion.

Destination Imagination

An elevator pitch had to be used while presenting to a community partner.


Elevator pitch, a very short sales presentation, allegedly short enough to be made during an elevator ride

Working Girl

1988 film of the same name1988 filmfilm of the same title
Trask gets on another elevator with Jack and Tess, where Tess then gives her elevator pitch to Trask, telling him the roundabout way in which she came up with the idea for the merger.

Stevens Institute of Technology

Stevens TechStevensDucks
The day of activities is also marked by the Project Plan Pitch and Elevator Pitch Competition in which students are judged on presentation of their idea and feasibility; many competitors spin-out companies and business ventures from their projects.

Angels Den

Angels Den provides various offline pitch events such as "SpeedFunding" events, where entrepreneurs present short elevator pitches to numerous investors on a one-to-one basis.


In partnership with Startup Canada, a nonprofit organization that "advances entrepreneurial success in Canada", Fundica created Startup Contest, an annual, national pitch competition for Canadian entrepreneurs trying to start new businesses.

Unitarian Universalism

Unitarian UniversalistUnitarianUnitarian Universalists
In 2004, UU World magazine asked for contributions of "elevator speeches" explaining Unitarian Universalism.

Planet of the Apps

On each of the episode, software makers have 60 seconds to pitch their idea in front of the judges (Jessica Alba, Gwyneth Paltrow, will.i.am and Gary Vaynerchuk) on a slow-moving escalator—for a visual idea of an "elevator pitch".

Enterprise risk management

COSOERMrisk management
A committee has been established to consider research and thought leadership in the ERM field (including what the “elevator speech” on ERM issues might be, definition of the scope of ERM and demonstration of the value of ERM).

SMU business plan competition

All teams that submit an executive summary are eligible to compete in the elevator pitch competition for a cash prize.


editor at largeeditors-at-large
Editors-at-large are more independent; they are allowed their own preferences in the content they have to generate, and they do not always have to pitch their ideas to the main editor.


Elevator pitch: A short format pitch that takes an elevator journey to explain.