1908 Elmore Model 40
General Motors Company share certificate issued October 13, 1916
1908 Elmore at Crawford museum in Cleveland
General Motors "Mark of Excellence" logo used from 1964 to 2021
An advertisement for the 1969 Chevrolet Nova using the advertising slogan "Putting you first, keeps us first"
Chevrolet Corvette C8.R in the IMSA SportsCar Championship
Young striker off sentry duty sleeping on the assembly line of auto seats
National Guardsmen with machine guns overlooking Chevrolet factories number nine and number four
1961–63 Corvair swing-axle rear suspension
GMSV logo

In 1908, Elmore's three-cylinder two-stroke caught the attention of William C. Durant, founder of General Motors.

- Elmore Manufacturing Company

In 1909, Durant's GM acquired Cadillac, Elmore, Welch, Cartercar, Oakland (predecessor of Pontiac), the Reliance Motor Truck Company of Owosso, Michigan, and the Rapid Motor Vehicle Company of Pontiac, Michigan (predecessors of GMC).

- General Motors

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