Gerard Swope

Gerald SwopeSwope PlanThe Swope Plan
Gerard Swope (December 1, 1872 – November 20, 1957) was a U.S. electronics businessman.wikipedia
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Henrietta Hill Swope

Henrietta SwopeHenrietta H. SwopeSwope
He was the brother of Herbert Bayard Swope, and father of Henrietta Swope and John Swope, the Hollywood and Life Magazine photographer who married actress Dorothy McGuire.
She was the daughter of Gerard Swope, and niece of Herbert Bayard Swope.

Herbert Bayard Swope

Herbert B. SwopeHerbert SwopeHerbert Bayard Swope Sr.
He was the brother of Herbert Bayard Swope, and father of Henrietta Swope and John Swope, the Hollywood and Life Magazine photographer who married actress Dorothy McGuire.
He was the youngest of four children – the younger brother of businessman and General Electric president Gerard Swope.

The Business Council

Business CouncilBusiness Advisory CouncilBusiness Council, The
He served as Chairman of The Business Council, then known as the Business Advisory Council, for the United States Department of Commerce in 1933.

National Industrial Recovery Act of 1933

National Industrial Recovery ActNational Recovery ActNational Industry Recovery Act
In an oral history interview, Leon H. Keyserling said the New Deal's National Industrial Recovery Act "started as a trade association act. The original draft of the act grew out of the so-called Gerard Swope plan for Recovery."
Many leading businessmen—including Gerard Swope (head of General Electric), Charles M. Schwab (chairman of Bethlehem Steel Corporation), E. H. Harriman (chairman of the Union Pacific Railroad), and Henry I. Harriman, president of the U.S. Chamber of Commerce—helped draft the legislation.

United States

AmericanU.S.USA
Gerard Swope (December 1, 1872 – November 20, 1957) was a U.S. electronics businessman.

General Electric

GEGeneral Electric CompanyGeneral Electric Co.
He served as the president of General Electric Company between 1922 and 1940, and again from 1942 until 1945.

Company

companiesenterpriseenterprises
He served as the president of General Electric Company between 1922 and 1940, and again from 1942 until 1945.

St. Louis

St. Louis, MissouriSt. Louis, MOSaint Louis, Missouri
Swope was born in St. Louis, Missouri, to Ida and Isaac Swope, Jewish immigrants from Germany.

Massachusetts Institute of Technology

MITM.I.T.Massachusetts Institute of Technology (MIT)
He graduated from the Massachusetts Institute of Technology in 1895.

Dorothy McGuire

He was the brother of Herbert Bayard Swope, and father of Henrietta Swope and John Swope, the Hollywood and Life Magazine photographer who married actress Dorothy McGuire.

Labor relations

laborlabour relationslabour
He is possibly best known for his labor relations innovations.

Reform

reformspolitical reformpolitical reformer
At General Elctric, Swope implemented numerous labor reforms, making conditions better for employees with voluntary unemployment insurance, profit-sharing, and other programs considered that were radical in their day.

Profit sharing

profit-sharingGainsharingprofit sharing plan
At General Elctric, Swope implemented numerous labor reforms, making conditions better for employees with voluntary unemployment insurance, profit-sharing, and other programs considered that were radical in their day.

Economic efficiency

efficiencyefficienteconomically efficient
Swope increased sales and overall efficiency (economics), earning high profits and market share and focused on employee training, retention, and loyalty.

National Labor Relations Act of 1935

National Labor Relations ActWagner ActNational Labor Relations Act 1935
Before the passage of the Wagner Act, Swope "had long supported labor legislation."

United States Department of Commerce

Department of CommerceU.S. Department of CommerceCommerce Department
He served as Chairman of The Business Council, then known as the Business Advisory Council, for the United States Department of Commerce in 1933.

New York City

New YorkNew York, New YorkNew York City, New York
He died in New York City in 1957.

Federal Trade Commission

FTCU.S. Federal Trade CommissionUnited States Federal Trade Commission
Under Swope plan, the Federal Trade Commission would supervise trade associations established for each industry.

Chamber of commerce

Chambers of CommerceChamber of Commerce and IndustryBoard of Trade
The Chamber of Commerce and other conservative groups provided enthusiastic support.

Herbert Hoover

HooverHerbert C. HooverPresident Hoover
President Herbert Hoover, who strongly supported voluntary trade associations, denounced the plan for being compulsory, inefficient, and monopolistic.

Leon Keyserling

Leon H. Keyserling
In an oral history interview, Leon H. Keyserling said the New Deal's National Industrial Recovery Act "started as a trade association act. The original draft of the act grew out of the so-called Gerard Swope plan for Recovery."

National Labor Board

first" National Labor Relations BoardNational Labor Relations BoardReading Formula
Three members represented industry: General Electric president Gerard Swope; Louis Kirstein, the vice president of Filene's of Boston (a department store); and Walter C. Teagle, president of Standard Oil of New Jersey.