The Hallmark Channel is an American pay television cable channel owned by Crown Media Holdings, Inc., which in turn is owned by Hallmark Cards, Inc. The channel's programming is primarily targeted at families, and features a mix of television movies and miniseries, original and acquired television series, and lifestyle programs.- Hallmark Channel
The company is also involved in television, having produced the long-running Hallmark Hall of Fame series since 1951, and launching the Hallmark Channel 50 years later (replacing an earlier joint venture with The Jim Henson Company, Odyssey Network).- Hallmark Cards
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Hallmark Hall of Fame, originally called Hallmark Television Playhouse, is an anthology program on American television, sponsored by Hallmark Cards, a Kansas City-based greeting card company.
Encore broadcasts of these ABC episodes aired on Hallmark Channel a week after their initial broadcast on ABC.
Hoops & Yoyo (stylized as hoops&yoyo) are a pair of animated characters featured on Hallmark Cards.
The characters were used on the Hallmark Channel in November and December 2009 and 2010 as part of a special movie night block called Hallmark Channel's Movie Night with Hoops & Yoyo.