Mail order

mail-ordercatalogmail-order catalogmail order catalogcatalogsmail order cataloguecataloguecataloguesmailordermail-order catalogue
Mail order is the buying of goods or services by mail delivery.wikipedia
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retailerretailingretail store
The products are usually delivered directly to an address supplied by the customer, such as a home address, but occasionally the orders are delivered to a nearby retail location for the customer to pick up.
Forms of non-shop retailing include online retailing (a type of electronic-commerce used for business-to-consumer (B2C) transactions) and mail order.

Pryce Pryce-Jones

P. Pryce-JonesSir Pryce Pryce-Jones
The Welsh entrepreneur Pryce Pryce-Jones set up the first modern mail order in 1861.
Sir Pryce Pryce-Jones (16 October 1834 – 11 January 1920) was a Welsh entrepreneur who formed the first mail order business, revolutionising how products were sold.

Tiffany & Co.

TiffanyTiffany & CoTiffany & Company
In 1845, Tiffany's Blue Book was the first mail-order catalogue in the United States.
The first Tiffany mail order catalog, known as the "Blue Book," was published in 1845 in the United States (U.S.), and publishing of the catalog continues in the 21st century.

Aaron Montgomery Ward

A. Montgomery WardMontgomery WardMrs. Aaron Ward
In 1872, Aaron Montgomery Ward of Chicago produced a mail-order catalogue for his Montgomery Ward mail order business.
Aaron Montgomery Ward (February 17, 1843 – December 7, 1913) was an American entrepreneur based in Chicago who made his fortune through the use of mail order for retail sales of general merchandise to rural customers.

Montgomery Ward

Montgomery WardsJefferson WardMontgomery Ward & Company
In 1872, Aaron Montgomery Ward of Chicago produced a mail-order catalogue for his Montgomery Ward mail order business.
It can refer either to the original Montgomery Ward, a defunct mail order and department store retailer which operated between 1872 and 2001, or to the current, eponymous catalog and online retailer also known as Wards.

Eaton's catalogue

Eaton catalogues
The first Eaton's catalogue was a 34-page booklet issued in 1884.
The Eaton's catalogue was a mail-order catalogue published by Eaton's from 1884 to 1976.

Kit house

Kit houses in North Americakitmail-order house
From about 1921 to 1931, Ward sold prefabricated kit houses, called Wardway Homes, by mail order.
Kit houses were promoted through catalogs available at lumber yards and hardware stores, through the mail-order catalogs published by large retailers like Sears and Wards, and through advertisements in popular magazines and newspapers in those cities where kit home manufacturers had local sales offices.

Newtown, Powys

NewtownNewtown, MontgomeryshireNewtown, Wales
Starting off as an apprentice to a local draper in Newtown, Wales, he took over the business in 1856 and renamed it the Royal Welsh Warehouse, selling local Welsh flannel.
The two towering structures housed the world's first mail order service depot.


T. Eaton CompanyEatonsEaton’s
Eaton's grew to become a retail and social institution in Canada, with stores across the country, buying-offices around the globe, and a catalogue that was found in the homes of most Canadians.


Sears, Roebuck and CompanySears RoebuckSears, Roebuck & Co.
Formerly based at the Sears Tower in Chicago and currently headquartered in Hoffman Estates, Illinois, the operation began as a mail ordering catalog company and began opening retail locations in 1925.


Freeman Grattan Holdings
Freemans is a British catalogue clothing retailer.

Richard Warren Sears

Richard SearsRichard W. Sears
Richard Warren Sears started a business selling watches through mail order catalogs in Redwood Falls, Minnesota in 1888.
He took the personal approach in his ads, speaking directly to rural and small-town communities, persuading them to purchase by mail-order.

Spiegel (catalog)

SpiegelSpiegel catalogSpiegel Brands
Spiegel delivered its first mail order catalog to women across America in 1905.

Grattan plc

GrattanGrattan catalogue
Grattan is an English catalogue clothing retailer based in Bradford, England with 18 stores and 2 main catalogues and a number of specialty catalogues.

The Treasury (store)

Treasure IslandThe Treasury Treasury Drug
In 1962 J.C. Penney bought Wisconsin based General Merchandise Company with discount stores and a mail-order operation.
In 1962, J.C. Penney was looking to break into the catalog business, and used their acquisition of the Treasure Island brand name to do so.

Sears Wish Book

Sears WishbookChristmas Wish BookSears Christmas catalogue
In 1933, Sears, Roebuck and Co. produced the first of its famous Christmas catalogs known as the "Sears Wishbook", a catalog featuring toys and gifts and separate from the annual Christmas Catalog.
The Sears Wish Book was a popular Christmas-gift catalog released by Sears Holdings Corporation, annually in August or September.

Kastner & Öhler

They were the first company in Central Europe to install fixed prices and ran mail orders, and built the first departmant store in Austria-Hungary.

Sears Canada

SearsSimpsons-SearsSears Home
In operation from 1952 until January 14, 2018, and headquartered in Toronto, Ontario, the company began as Simpsons-Sears—a joint venture between the Canadian Simpsons department store chain and the American Sears chain—which operated a national mail order business and co-branded Simpsons-Sears stores modelled after those of Sears in the U.S. After the Hudson's Bay Company purchased Simpsons in 1978, the joint venture was dismantled and Hudson's Bay sold its shares in the joint venture to Sears; with Sears now fully owning the company, it was renamed Sears Canada Inc. in 1984.

Otto GmbH

Otto GroupOttoOtto Versand
The Otto Group, or Otto GmbH & Co KG (formerly Otto Versand), is a mail order company and currently one of the world's biggest e-commerce companies.

GUS (retailer)

Great Universal StoresGUSGUS plc
At this stage, it was the leading mail order business in the UK, with a single catalogue, Great Universal.

Lands' End

Lands EndLand's EndLands’ End
The majority of the company's business is conducted through mail order and Internet sales, but the company also has retail stores, primarily in the Upper Midwest, along with international shops in the UK, Germany, Japan, France and Austria.

3 Suisses

3 Suisses Group3 Suisses InternationalLes 3 Suisses
3 Suisses is a French mail order and e-commerce company, with headquarters in Villeneuve-d'Ascq.

Wine of the Month Club

Wine of the Month Club is the oldest sustained mail order wine club in the United States, having been founded in 1972 by Paul Kalemkiarian Sr. and succeeded in ownership by his son Paul Kalemkiarian Jr. in 1989.

Direct marketing

direct responsedirect response marketingdirect mail
Mail order had always relied on the innovative technique of selling products directly to the consumer at appealing prices, but the term "direct marketing" was only coined in 1967, by Lester Wunderman — considered to be the father of contemporary direct marketing.
Mail order in which customers respond by mailing a completed order form to the marketer.


Littlewoods PoolsLittlewoods IrelandLittlewoods Football Pools
Sir John Moores was a British businessman and philanthropist most famous for the founding of the Littlewoods retail company that was located in Liverpool, England.