Paramount Pictures

ParamountParamount StudiosParamount Home EntertainmentParamount Publix CorporationParamount Home VideoParamount British PicturesParamount PublixParamount Motion Pictures GroupParamount PictureParamount Pictures Corporation
Paramount Pictures Corporation (also known simply as Paramount) is an American film studio based in Hollywood, California, that has been a subsidiary of the American media conglomerate Viacom since 1994.wikipedia
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Major film studio

major studiomajor studiosBig Six
Paramount is the fifth oldest surviving film studio in the world, the second oldest in the United States, and the sole member of the "Big Six" film studios still located in the Los Angeles neighborhood of Hollywood.
Three of them – Paramount Pictures, Warner Bros. Pictures, and 20th Century Fox – were members of the "Big Five", but the other three – Universal Pictures, Columbia Pictures, and Walt Disney Studios – did not gain their market shares until much later.

Adolph Zukor

ZukorFamous Player's Club
In 1916, film producer Adolph Zukor put 22 actors and actresses under contract and honored each with a star on the logo.
Adolph Zukor (January 7, 1873 – June 10, 1976) was an Austro-Hungarian-born American film producer best known as founder of Paramount Pictures.

First National Pictures

First NationalAssociated First National PicturesAssociated First National
With only the exhibitor-owned First National as a rival, Famous Players-Lasky and its "Paramount Pictures" soon dominated the business.
First National was the brainchild of Thomas L. Tally, who was reacting to the overwhelming influence of Paramount Pictures, which dominated the market.

Cecil B. DeMille

Cecil B. De MilleDeMilleCecil DeMille
The Lasky company hired as their first employee a stage director with virtually no film experience, Cecil B. DeMille, who would find a suitable site in Hollywood, near Los Angeles, for his first feature film, The Squaw Man.
The continued success of his productions led to the founding of Paramount Pictures with Lasky and Adolph Zukor.

Jesse L. Lasky

Jesse LaskyLaskyJesse L. Lasky Company
That same year, another aspiring producer, Jesse L. Lasky, opened his Lasky Feature Play Company with money borrowed from his brother-in-law, Samuel Goldfish, later known as Samuel Goldwyn.
He was a key founder of Paramount Pictures with Adolph Zukor, and father of screenwriter Jesse L. Lasky, Jr.

CBS

Columbia Broadcasting SystemCBS TelevisionCBS-TV
Through the teens and twenties, he built the Publix Theatres Corporation, a chain of nearly 2,000 screens, ran two production studios (in Astoria, New York, now the Kaufman Astoria Studios, and Hollywood, California), and became an early investor in radio, taking a 50% interest in the new Columbia Broadcasting System in 1928 (selling it within a few years; this would not be the last time Paramount and CBS crossed paths).
In the fall of 1928, he entered into talks with Adolph Zukor of Paramount Pictures, who planned to move into radio in response to RCA's forays into motion pictures with the advent of talkies.

Paramount News

ParamountParamount newsreelParamount News Issue #37 (Twentieth Anniversary Issue! 1927.....1947)
The Paramount newsreel series Paramount News ran from 1927 to 1957.
Paramount News is the name on the newsreels produced by Paramount Pictures from 1927 to 1957.

Gloria Swanson

Crown Theatre with Gloria SwansonGloriaGloria Le Bailly de La Falaise
Because Zukor believed in stars, he signed and developed many of the leading early stars, including Mary Pickford, Marguerite Clark, Pauline Frederick, Douglas Fairbanks, Gloria Swanson, Rudolph Valentino, and Wallace Reid.
In 1919 she signed with Paramount Pictures and worked often with Cecil B. DeMille, who turned her into a romantic lead in such films as Don't Change Your Husband (1919), Male and Female (1919) with the famous scene posing as "the Lion's Bride" with a real lion, Why Change Your Wife? (1920), Something to Think About (1920), and The Affairs of Anatol (1921).

Fleischer Studios

FleischerFleischer brothersOut of the Inkwell Studios
In 1928, Paramount began releasing Inkwell Imps, animated cartoons produced by Max and Dave Fleischer's Fleischer Studios in New York City.
It was founded in 1921 as Inkwell Studios by brothers Max Fleischer and Dave Fleischer who ran the pioneering company from its inception until Paramount Pictures, the studio's parent company and the distributor of its films, acquired ownership.

Famous Players-Lasky

Famous Players-Lasky CorporationFamous Players-Lasky British ProducersFamous Players
The new company Lasky and Zukor founded, Famous Players-Lasky Corporation, grew quickly, with Lasky and his partners Goldwyn and DeMille running the production side, Hiram Abrams in charge of distribution, and Zukor making great plans.
In September 1927, Famous Players-Lasky was reorganized under the name Paramount Famous Lasky Corporation, later becoming the Paramount Pictures Corporation (now a division of Viacom).

Miriam Hopkins

By the 1930s, talkies brought in a range of powerful new draws: Miriam Hopkins, Marlene Dietrich, Mae West, W.C. Fields, Jeanette MacDonald, Claudette Colbert, the Marx Brothers (whose first two films were shot at Paramount's Astoria, New York, studio), Dorothy Lamour, Carole Lombard, Bing Crosby, band leader Shep Fields, famous Argentine tango singer Carlos Gardel, and Gary Cooper among them.
She first signed with Paramount Pictures in 1930, working with Ernst Lubitsch and Joel McCrea, among many others.

Barney Balaban

Barney
By acquiring the successful Balaban & Katz chain in 1926, Zukor gained the services of Barney Balaban (who would eventually become Paramount's president in 1936), his brother A. J. Balaban (who would eventually supervise all stage production nationwide and produce talkie shorts), and their partner Sam Katz (who would run the Paramount-Publix theatre chain in New York City from the thirty-five-story Paramount Theatre Building on Times Square).
Barney Balaban (June 8, 1887 – March 7, 1971) was the president of Paramount Pictures from 1936 to 1964 and innovator in the cinema industry.

A. J. Balaban

AbeAbe (aka A. J.)
By acquiring the successful Balaban & Katz chain in 1926, Zukor gained the services of Barney Balaban (who would eventually become Paramount's president in 1936), his brother A. J. Balaban (who would eventually supervise all stage production nationwide and produce talkie shorts), and their partner Sam Katz (who would run the Paramount-Publix theatre chain in New York City from the thirty-five-story Paramount Theatre Building on Times Square).
It was a measure of his success and respect that in 1929, the February 27 issue of Variety was dedicated to him, and the following August a massive Citizens' Dinner in Chicago was organized to bid him farewell upon his move to New York to assume a creative position with Paramount/Publix, with which B&K had merged in 1926.

Marlene Dietrich

DietrichDietrich’sMarlena
By the 1930s, talkies brought in a range of powerful new draws: Miriam Hopkins, Marlene Dietrich, Mae West, W.C. Fields, Jeanette MacDonald, Claudette Colbert, the Marx Brothers (whose first two films were shot at Paramount's Astoria, New York, studio), Dorothy Lamour, Carole Lombard, Bing Crosby, band leader Shep Fields, famous Argentine tango singer Carlos Gardel, and Gary Cooper among them.
Her performance as Lola-Lola in The Blue Angel (1930) brought her an international profile and a contract with Paramount Pictures.

Claudette Colbert

ColbertSee below
By the 1930s, talkies brought in a range of powerful new draws: Miriam Hopkins, Marlene Dietrich, Mae West, W.C. Fields, Jeanette MacDonald, Claudette Colbert, the Marx Brothers (whose first two films were shot at Paramount's Astoria, New York, studio), Dorothy Lamour, Carole Lombard, Bing Crosby, band leader Shep Fields, famous Argentine tango singer Carlos Gardel, and Gary Cooper among them.
Initially associated with Paramount Pictures, she gradually shifted to working as a freelance actress.

B. P. Schulberg

B.P. SchulbergBen Schulberg Ben Schulberg
In 1926, Zukor hired independent producer B. P. Schulberg, an unerring eye for new talent, to run the new West Coast operations.
Three days later it was announced that Schulberg would join with Adolph Zukor and became associate producer of Paramount Pictures, bringing his organization, i.e. Clara Bow.

Dorothy Lamour

Dorothy Lamour ShowDorothy Lamour, Jungle PrincessDotty Lamour
By the 1930s, talkies brought in a range of powerful new draws: Miriam Hopkins, Marlene Dietrich, Mae West, W.C. Fields, Jeanette MacDonald, Claudette Colbert, the Marx Brothers (whose first two films were shot at Paramount's Astoria, New York, studio), Dorothy Lamour, Carole Lombard, Bing Crosby, band leader Shep Fields, famous Argentine tango singer Carlos Gardel, and Gary Cooper among them.
In 1936, she moved to Hollywood where she signed with Paramount Pictures.

Samuel Goldwyn

Sam GoldwynGoldwynSamuel Goldfish
That same year, another aspiring producer, Jesse L. Lasky, opened his Lasky Feature Play Company with money borrowed from his brother-in-law, Samuel Goldfish, later known as Samuel Goldwyn.
In 1914, Paramount was a film exchange and exhibition corporation headed by W. W. Hodkinson.

Screen Songs

Screen SongLove Thy NeighborScreen Songs Cartoons
One Fleischer series, Screen Songs, featured live-action music stars under contract to Paramount hosting sing-alongs of popular songs.
Screen Songs is the name of a series of animated cartoons produced at the Fleischer Studios and distributed by Paramount Pictures between 1929 and 1938.

Popeye

Popeye the Sailor Man
In 1933, Max Fleischer adapted the Thimble Theatre characters into a series of Popeye the Sailor theatrical cartoon shorts for Paramount Pictures.

Famous Studios

Paramount Cartoon StudiosFamousanimation division
After an unsuccessful expansion into feature films, as well as the fact that Max and Dave Fleischer were no longer speaking to one another, Fleischer Studios was acquired by Paramount, which renamed the operation Famous Studios.
Famous Studios (renamed Paramount Cartoon Studios in 1956) was the first animation division of the film studio Paramount Pictures from 1942 to 1967.

Betty Boop

Baby (Betty) Boopeponymous characterThe Betty Boop Scandals of 1974
Paramount cartoons produced by Fleischer Studios continued to be successful, with characters such as Betty Boop and Popeye the Sailor becoming widely successful.
She originally appeared in the Talkartoon and Betty Boop film series, which were produced by Fleischer Studios and released by Paramount Pictures.

Carole Lombard

By the 1930s, talkies brought in a range of powerful new draws: Miriam Hopkins, Marlene Dietrich, Mae West, W.C. Fields, Jeanette MacDonald, Claudette Colbert, the Marx Brothers (whose first two films were shot at Paramount's Astoria, New York, studio), Dorothy Lamour, Carole Lombard, Bing Crosby, band leader Shep Fields, famous Argentine tango singer Carlos Gardel, and Gary Cooper among them.
After a successful appearance in The Arizona Kid (1930), she was signed to a contract with Paramount Pictures.

Block booking

block out
With so many important players, Paramount was able to introduce "block booking", which meant that an exhibitor who wanted a particular star's films had to buy a year's worth of other Paramount productions.
Paramount Pictures, under Adolph Zukor's leadership, was largely responsible for introducing the practice of block booking to Hollywood:

Paulette Goddard

Still, with more new stars like Bob Hope, Alan Ladd, Veronica Lake, Paulette Goddard, and Betty Hutton, and with war-time attendance at astronomical numbers, Paramount and the other integrated studio-theatre combines made more money than ever.
Paulette Goddard (born Marion Levy; June 3, 1910 – April 23, 1990) was an American actress, a child fashion model and a performer in several Broadway productions as a Ziegfeld Girl; she became a major star of Paramount Pictures in the 1940s.